• Find out what New Zealanders think of the US presidential candidates in UMR's latest poll.
  • The annual UMR Research Mood of the Nation has been released! Discover New Zealanders' opinions and insights from the 2015 year here.
  • Keeping pace with the changing dynamic of market research in New Zealand, UMR's monthly online panel survey ensures our customers are always getting the best information.

  • The fortnightly UMR Telephone Omnibus Survey is a leading source of information on the changing perspectives of New Zealand and New Zealanders. It's a cost effective way to reach a large sample of New Zealanders.

  • Affordable large-sample user testing for your website. Get a better understanding of whether your site is working for you.

Qualitative Hall Tests

A great way of getting the views of a lot of people very quickly. Ideal for hard-to-reach audiences like tourists.

Online panels for Kiwis

UMR's SAYit Online Panels are delivering valuable insights for our customers.

Mood of the Nation 2016

The annual UMR Research Mood of the Nation has been released! Discover New Zealanders' opinions and insights from the 2015 year here.